Case Study: Soft drinks manufacturer A.G. Barr achieves comprehensive data analysis with IBM Solution
By Mark Dexter
12th December 2010

IBM Business Partner helped create a central data repository based on IBM InfoSphere Balanced Warehouse.

The benefits and details of this case study illustrate:

  • How implementation supported a change in A.G. Barr's business philosophy to a more customer focused approach
  • How it bolstered their decision-making process, allowing A.G. Barr to spot potential business issues prior to it affecting bottom line
  • How it delivered the ability to provide complex brands' sales reports within ten minutes - a task which in the past had taken up to ten days

Full article: Computer Weekly - Business Intelligence

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