MicroStrategy to Unveil Innovative New Technologies: Big Data, Mobile Intelligence, Cloud
By Mark Dexter
10th June 2011

Big data: Companies are gathering more data than ever before, and are finding it increasingly challenging to use this data to make informed business decisions. MicroStrategy's BI platform, known for its ability to access big data, can help companies uncover and leverage rich consumer insights from large volumes of data. Visual Insight, a new data exploration feature of the MicroStrategy platform, will be showcased in Monte Carlo. With Visual Insight, business people can uncover data insights in less than 30 minutes using highly interactive data visualisations, and without any support from IT.

Mobile intelligence: Mobile intelligence has evolved from basic BI reports and dashboards on a mobile device to action-enabled apps that change the way people work. A leader in mobile intelligence, MicroStrategy provides a powerful platform to build enterprise and consumer mobile apps. At this event, participants will see the next generation of mobile apps with embedded transactional capabilities to immediately act on data, such as approve requests, place orders, and make purchases. Attendees will also see mobile apps that deliver multimedia, including videos, brochures, books, and Web content, as well as mobile apps that connect to operational ERP systems.

Cloud intelligence: Enterprise computing is moving from the corporate data centre to the cloud, enabling companies to focus on core competencies rather than maintain infrastructure and software. In Monte Carlo, MicroStrategy will launch Cloud Intelligence, delivering the MicroStrategy platform as a service in the cloud. Cloud intelligence is engineered to meet the availability and performance requirements of high-scale usage patterns for extranet applications as well as small usage patterns for departmental BI applications.

Social media: Social media networks offer companies enormous potential with vast amounts of untapped data on consumer behaviours and preferences. Social media sites contain rich demographic data that is constantly updated by the consumers themselves, providing companies with a comprehensive source of information to leverage for highly targeted marketing programs. A highlight of the event, MicroStrategy will preview several exciting new technologies for segmenting, targeting, and personalising social media data. Attendees will learn how to turn social media information into valuable business insights that can enhance customer engagement and loyalty.

Full Article at ITWEB

Comments

Currently there are no comments. Be the first to post one!

Post Comment

*
*
*

How to pass a technical test

I recently asked the question “ are technical tests useful or just lazy? ” because any businesses that are hiring software and tech specialists are seeing a mass influx of candidates and are using these tests to cut down through some of... Read More

How NOT to have a successful phone interview

For many businesses a telephone interview is an essential phase of the recruitment process. It can allow them to gauge the interest and skills of a candidate without each person having to take time out for a face-to-face interview , which... Read More

How big data is changing the way we live

There’s no question that big data is everywhere, it has been reported that two and a half quintillion bytes of data are created every day, and this amount is surely only going to rise in the future. Anything we, or... Read More

Why do the top sales people use CRM Systems?

For many sales businesses their CRM system can be the life and blood of the data they hold, but for many sales people using the CRM system can seem like just another tool the business makes them use and is... Read More

Where should we send our newsletter?

Close